Earth Month campaign
I designed a fictional illustrated campaign for the United Nations Environment Programme that celebrates Earth Month 2026.
Being UNEP a long-standing leader on global environmental safeguard, its powerful authority is supported by an institutional communication. With this passion project, I wanted to revive the agency’s positioning with a campaign about biodiversity that speaks to young audiences.
Date July 2026
Category Advertising
Taking inspiration from this Insta challenge, the 5 posters represent various nature elements or ecosystems and their inhabitants to showcase ecological diversity.
Behind the scenes
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Behind the scenes ✏️ 〰️
For the illustrations to appeal to young people, I chose a bold, eye-catching palette throughout the entire project, with tones of greens accompanied by pop pinks and blues.
The typefaces - Roca Two Bold and Sailors - mix monoline sans serif and friendly, rounded serif.
The compositions are the result of a planned blueprint that draws inspiration from Art Nouveau flower geometries.
